Hello!
p33r found a European version of Pocky today, which appears to be the same product, but rebranded "Mikado", after the game where the objective is to stack small sticks, and produced in a factory near Bordeaux in France.
It struck me immediately that it might be considerably cheaper to import these snacks from Europe (possibly France, though Glico lists several countries where they can be found), rather than importing them all the way from Japan.
I believe p33r argued that it'll be difficult to have a new brand become as successful as Pocky among japanophiles, though perhaps it would be possible to market both brands alongside each other? At any rate, here's Glico's page about Mikado:
http://www.glico.co.jp/en/corp/profile4.htm


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